Request Bing or Microsoft ad conversion tracking on your booking engine
Outlined below is the process on how to request Bing or Microsoft ad conversion tracking on your booking engine.
To enable the tracking on a booking engine email support [email protected]
If your digital marketing is being managed by the Access group then your digital account manager can set up your Bing tracking.
Important things to note:
All tracking on the booking engine is done through Google Tag Manager.
Bing conversion tracking tracks bookings that came through Microsoft's Bing ads.
Once this code is sent to support, the support team will put this on the confirmation page of your booking engine and it will begin to track bookings coming through Bing.